This is a role for a Product Marketing Manager who wants real ownership.
We’re working with a B2B software company with a product that’s already well established and used by customers around the world. The product works, customers rely on it, and the business is growing. What they’re now investing in is how the product is explained, positioned, and understood as it continues to scale.
That’s where this role comes in.
As Product Marketing Manager, you’ll be responsible for shaping how the product is talked about, why customers choose it, and how its value comes through at every stage of the customer journey. You’ll spend time understanding how customers actually use the product, what problems it solves for them, and how those stories should be told externally and internally.
What you’ll be working on - Defining and evolving product positioning and messaging
- Turning product capability into clear, credible stories that resonate with customers
- Working closely with product managers to understand what’s being built and why
- Supporting launches and releases with thoughtful communication that adds context
- Building customer stories, case studies, and advocacy programs
- Helping sales and partners speak confidently about the product
- Using customer and market insight to inform go-to-market decisions
What this role offers - Genuine ownership of product marketing rather than a support-only function
- Close collaboration with product, sales, and leadership
- A product with real traction and customers who care about it
- Space to shape how product marketing is done, not just follow a playbook
- Work that has a clear connection to growth, adoption, and retention
What will help you do well - Experience in product marketing in B2B SaaS
- Strong instincts for messaging, positioning, and customer insight
- Comfort working with technical product teams
- A practical understanding of how software is bought and evaluated
- Confidence influencing decisions without needing formal authority
